Did you know that Black Americans have a $1 trillion dollar spending power? As a matter of fact, Black buying power increased by 108% between 2000 and 2017, outperforming the 97% increase in total buying power. Radio One has partnered with local black businesses in Atlanta to create a “Buy Black Atlanta” directory identifying black businesses in the metro Atlanta area, in an effort to encourage listeners to buy black every day. Buy Black. Buy Local.
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